How to start building an employer brand
This e-book is for anyone who wants to create not only a strong brand for their company, but also for an attractive employer that appeals to, attracts and retains top talent.
About e-book
Strong and positive employer branding helps create a positive reputation for your company, leading to improved perception and reputation in the job market.
After reading this e-book, you will know:
- why employer branding is important
- how to identify the basic pillars of a brand
- how to analyse the current situation
- how to create branding strategies
- how to measure employer brand development
About author
Ing. Petra Vrbova, Ph.D.
Our employer branding and HR marketing expert will guide you through the entire process. Petra is an experienced marketer and helps companies to increase their visibility in the job market, attract talented candidates, make their employer brand more attractive and promote it.
Download e-book for free!
This e-book is designed for anyone who wants to create not only a strong brand for their company, but also for an attractive employer that appeals to, attracts and retains top talent.